[Austria Branch] CE Marketing Specialist (m/f/d) [Austria]


 

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The history of LG Electronics has always been closely linked to the company's desire to contribute to a happier, better life. Since its inception, LG has been a pioneer in technology thanks to innovative products and has been growing steadily. These prerequisites are the basis for LG to continue to be a fast-growing, smart, international brand in the future.

We are looking for a CE Marketing Specialist (m/f/d) to support our Marketing department.

Department:

Location:
[Austria Branch] CE Marketing Specialist (m/f/d)

Austria Branch

Wien
Your responsibilities
  • Develop annual marketing strategy for CE products (TV, audio, Refrigerator, washing machine)
  • Lead the cascade of the marketing strategy to concrete execution plans which are updated monthly
  • Project management of marketing campaigns and activities, including:
  • Project briefing
  • KPI setting & Time management
  • Communication package (i.e. customer leaflet, POP, microsite)
  • Quality control (creative & efficiency)
  • Budget management
  • Internal & external communication
  • Plan and execute co-marketing activities with retail partners
  • Develop complete product package (product story, specs, USP’s pictures, POS materials, brochure/leaflet)
  • Responsible specific PR and media activities
  • Analyze and evaluate promotional effectiveness in order to develop or revise category plans as well as individual marketing plans
  • Manage all digital owned, bought and earned media channels
  • Monitor and consult all communication creative for BU to build up the brand consistency
  • Lead ATL creation (TVC, radio, print ad, online banner)
  • Weekly report on figures and optimization
  • Work closely with trade marketing, product manager and sales
  • Align the product strategic direction especially with focus models and life cycle matters
  • Key contact point to agencies

Your qualifications
  • University degree (Bachelor or Master degree)
  • Minimum 3 years of relevant experience
  • Working experience in the similar industry
  • Strong communication skill
  • Good command of German and English, written and verbally
  • Critical & logical thinking
  • Creative and hands on
  • Positive attitude

Benefits
  • modern & international work environment
  • reduced prices on LG products
  • free snacks in the office
  • meal vouchers
  • transit allowance
  • Laptop & company phone
For this position, we offer a yearly gross salary starting from € 48.000,- (basis 38,5 hours/week). The final salary is depending on your relevant experience and qualifications.

Interested?
We look forward to receiving your completed application documents with cover letter, curriculum vitae, references and certificates.

Referral Program: We look forward to receive referrals of talented candidates as well. LGE wants to engage and award employees who participate in the program and help the company grow. For further information please refer to the employee referral guideline.

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